How to prevent employee burnout

The World Health Organisation now officially recognizes workplace ‘burnout’ as an occupational phenomenon, this is the first time it’s being directly linked in its classification of diseases as a work hazard. Why has it become such a prominent issue? 

If you look at the last ten years of the global economy, you’ll see it’s been a pretty wild ride. The economy had nearly collapsed by 2009, and since then it’s been rebuilt to new heights. That was the same year when smartphone and social media adoption began accelerating rapidly, and these technologies put enormous pressure on brands to move far more quickly than ever before. 

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What role do you think business leaders should play in managing employee burnout?

There has been a proliferation of tools that were designed to improve employee flexibility, but they’ve since reached a point of diminishing returns where instead of consolidating communications, they ar