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A beginner’s guide to TikTok

It’s 2020. Why aren’t you on TikTok yet?  OK, there are some very valid reasons to avoid using the app, including the extensive user data collection that nearly every social media app employs. But if you’re getting your TikTok content as reposts of tweets on Instagram meme accounts, it might be time to go straight…

It’s 2020. Why aren’t you on TikTok yet? 

OK, there are some very valid reasons to avoid using the app, including the extensive user data collection that nearly every social media app employs. But if you’re getting your TikTok content as reposts of tweets on Instagram meme accounts, it might be time to go straight to the source and download the TikTok app yourself. 

Here’s a handy guide on how to use TikTok for anyone just getting started on the social media platform. 

Make an account

You can find the TikTok app on the App Store and on Google Play. 

The first thing you’ll see when you open TikTok is its infamous For You Page.

You don’t really need an account to use TikTok, but if you want to be able to mold your For You Page to start showing you content, well, for you, you’ll have to make an account. Until then, the landing page will just show you the most popular videos at the moment.

To make an account, go to the “Me” tab in the far bottom right corner of the screen. There, TikTok will prompt you to sign up with your phone or email. You can also link your account through Facebook, Apple, Google, Twitter, and Instagram. 

A beginner's guide to TikTok

Image: screenshot via tiktok

A beginner's guide to TikTok

Image: screenshot via tiktok

Once you create your account, you’re on your way to becoming a TikTok influencer. The app will assign you a generated username, such as user9876543, but you can change your username, profile photo, bio, and link your TikTok account to your other social accounts under “Edit Profile” in the “Me” tab. 

The For You Page 

Now that you’re an official TikTok user, let’s go back to the For You Page.

As you engage with the video clips on the page more, it’ll shape to your interests over time. The more you like, share, comment, or linger on a certain kind of TikTok video, the more of that content the app will show you. 

Your For You Page will probably be pretty generic for your first few days on the platform. To get to the content that appeals to your niche interests, you’ll have to either specifically search out the kind of content you like in the search bar under the “Discover” tab, or swipe through the For You Page and engage with the videos you enjoy. 

WATCH: Is TikTok secretly a dating app?

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TikTok kept the details of its For You Page under wraps until this year, when it released information about it in an effort to be more transparent after the U.S. government raised concerns over the app’s privacy. According to TikTok, the For You Page first shows content to a small group of users. If they interact favorably — liking, sharing, commenting, or even watching the video in its entirety instead of just swiping — the app will show that video to a larger group. If that group interacts favorably, the app will show the video to an even larger group. That continues until the video is certifiably viral. 

Liking, Commenting, and Sharing

To interact with a TikTok video you like that you want to see more of, engage with the icons on the right hand side of the screen. The icons are relatively intuitive. From top to bottom, they’re “Follow,” “Like,” “Comment,” “Share,” and “Sound.” 

A beginner's guide to TikTok

Image: tiktok / bellapoarch

If you want to see more content from a specific TikTok creator, hit that follow button. If you just want to show your support, like a video. If you want to share a TikTok video with friends, tap “Share.” 

When you tap “Share” the app will prompt you to either send it to your mutuals — someone you follow who follows you back — through TikTok’s internal DM feature, copy the link, or share it directly with your followers on your linked social media accounts (like Instagram and Twitter).

You can also save the video directly to your phone, use the effect yourself, duet the video (more about that in a moment), or bookmark it to your Favorites. If you’d like to avoid seeing duets of a certain video, tap “Not Interested.” You can also report a TikTok video if you don’t think it adheres to the app’s Community Guidelines.

A beginner's guide to TikTok

Image: tiktok / bellapoarch

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Samsung taking market share from Apple in U.S. as foldable phones gain momentum

Samsung introduced two folding phones in July that are garnering praise on social media and putting pressure on Apple to deliver new types of iPhones…

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The iPhone 16, almost a year later

Apple’s innovations with the 16 series overall this year boil down to a new button, some AI features, and a faster chip. There are a few other enhancements, but the three mentioned are the most important selling features for me. And since these also came to both the Pro and the standard 16 series, I’m

Apple’s innovations with the 16 series overall this year boil down to a new button, some AI features, and a faster chip. There are a few other enhancements, but the three mentioned are the most important selling features for me. And since these also came to both the Pro and the standard 16 series, I’m falling in love with the regular 16 much more than I expected.

Over the years, I’ve used every iPhone type except for the older iPhone 12/13 minis. I’ve mainly stuck with standard-sized Pro phones over the years for that extra zoom lens, but with the power of computational photography, I’ve found this less of a necessity since Apple started using its Fusion Camera tech. There’s no doubt the dedicated lens is better, but the iPhone 16’s 5x zoom can provide pretty darn good results.

After the iPhone event last year, I decided to mainly use the iPhone 16 Pro Max since the review unit I was provided came in the stunning Desert colour, but also because it’s technically the best iPhone on paper. However, after spending more time with a basic iPhone 16, I can say that the larger and heavier Pro Max isn’t for everyone, and it actually might not even be for me.

Even with the Titanium frame, the Pro Max is large, and all the extra screen, battery, and camera power amount to lots of weight resting on your pinky. On paper, the 227g Pro Max doesn’t seem significantly heavier than the 170-gram iPhone 16, but after holding both for weeks, I can say for sure that most of the time I’m a lot more comfortable using the smaller phone. It’s easier to reach around with my thumb and doesn’t put as much pressure on my pinky. This all sounds dumb, but after using the heavier phone, I could feel its impact on my pinky. Is it a big deal? No, but it was something that was weighing on my mind (and pinky) a lot. Even as I write this, I’ve had both phones in hand and every time I use the Pro Max for a prolonged time, I feel it.

When it comes down to it, I like using the regular iPhone every day simply because it’s more convenient to hold. I know that seems crazy considering how many things really separate the two phones, but most of the time, I’m using my phone to search the web, browse social media, or watch YouTube, and

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South Africans can now buy Apple, Alphabet shares as digital tokens on Luno

From early August, Luno, a cryptocurrency and digital investment platform, will allow its users in South Africa to invest in tokenised stocks and exchange-traded funds (ETFs), making global equities like Apple and Alphabet accessible for as little as R20 ($1.13). The move positions Luno as a multi-asset investment platform and marks what it says is

From early August, Luno, a cryptocurrency and digital investment platform, will allow its users in South Africa to invest in tokenised stocks and exchange-traded funds (ETFs), making global equities like Apple and Alphabet accessible for as little as R20 ($1.13). The move positions Luno as a multi-asset investment platform and marks what it says is a first-of-its-kind offering in South Africa’s fast-evolving financial landscape.

Tokenised stocks are digital representations of real shares, backed 1:1 by actual securities. By enabling access via rands, Luno is removing longstanding barriers such as currency conversion costs, high fees, and trading-hour restrictions for retail investors in emerging markets.

“Until now, access to global financial markets has been locked behind red tape and legacy systems,” said Christo de Wit, Luno’s country manager for South Africa. “With tokenised stocks, we are offering South African investors easy access to global investments any time of the day or night.”

The platform will support over 60 U.S. companies and market indices, including Apple, Alphabet, NVIDIA, and the S&P 500. These tokenised products are made available through partnerships with infrastructure providers like Kraken’s xStocks and Backed Finance, which Luno says will ensure regulatory compliance, secure custody, and alignment with global financial standards.

How Luno tokenised stocks work

Customers can start investing with as little as R20 ($1.13), even in companies like Apple and Google. Instead of paying nearly R4,000 ($226) for a full Apple share, they can buy just a piece. These tokens are digital versions of real stocks, and customers trade them through blockchain. 

“This represents a fundamental shift in how we think about investing,” explained de Wit. “We are not just digitising old processes, we are reimagining what is possible when you combine improved technology with investor needs.”

Launched in 2013, Luno has grown to become one of Africa’s leading crypto exchanges, but now it’s adding tokenised stocks and ETFs. South Africa remains one of the continent’s most active crypto markets. Over 5 million South Africans are estimated to own crypto, with digital asset ownership expected to grow by nearly 8% annually through 2031.

Luno competes with platforms like VALR, Binance, AltcoinTrader, and wealthtech apps like EasyEquities and Satrix that focus mainly on traditional stocks and ETFs. 

Still, the expansion into tokenised equities could bring Luno under closer scrutiny. As digital tokens backed by real-world financial instruments, these offerings may fall within capital market regulations, including investor protection and transparency requirements. South Africa’s Financial Sector Conduct Authority (FSCA) is already in the process of licencing crypto asset providers and building a clearer framework for digital securities.

Mark your calendars! Moonshot by TechCabal is back in Lagos on October 15–16! Join Africa’s top founders, creatives & tech leaders for 2 days of keynotes, mixers & future-forward ideas. Early bird tickets now 20% off—don’t snooze! moonshot.techcabal.com

Sakhile Dube Associate Reporter

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Crypto summer on 1xBet: iPhone 16 Pro Max, Samsung Galaxy S24 Ultra, Apple Watch Ultra 2 and other gadgets in the draw

Updated 18 July 2025 at 10:54 IST The rapid pace of cryptocurrency adoption has a significant impact on our daily lives. While in 2010, paying for two pizzas with bitcoins was a meme within the geek community, today you can use digital coins in online stores like Gucci, Balenciaga, and Shopify, as well as deposit

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