Transparency is key to ethical AI
About the author
Dr Iain Brown is Head of Data Science at SAS UK & Ireland
The concept of Artificial Intelligence (AI) is becoming commonplace in relation to the running of our lives and businesses – we’re all used to the idea, if not quite the practice, of using AI to improve the way we live and work.
As a result, the time has come to stop debating what it can do and started discussing what it should do. AI has the capacity to be both good and bad – what matters most is the intention of those who use it. Yet ethics isn’t just concerned with the end goal. The means are just as important.
Data is the fuel that feeds AI, and as such it’s now also firmly a part of public ethics across the globe. Regulations like the EU’s GDPR and South Korea’s Personal Information Protection Act have gone so far as to enshrine certain data rights into law. Organisations have to comply with these regulations, doing all they can to protect customer data a
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